Who This Is For
Lorenzo Media Solutions works with businesses that are serious about using paid advertising as a growth lever, not an experiment.
This is a strong fit if you are:
A business owner or CEO looking to scale with paid ads
Already generating revenue and ready to invest in growth
Interested in TikTok and Meta ads as performance channels
Looking for hands-on strategy, not just account management
Focused on long-term profitability, not vanity metrics
Who This Is NOT For
To protect results and alignment, this service is not for:
Businesses looking for cheap traffic or quick hacks
Brands unwilling to test creatives or iterate offers
Anyone expecting instant results without optimization
Businesses that don’t have clarity on their product or service
This helps qualify leads and saves you time.
Paid Advertising Platforms We Manage
We specialize in performance-driven paid advertising across platforms where attention and intent currently live.
TikTok Advertising
TikTok offers unmatched reach and creative-driven scale when approached with the right testing framework. We help businesses leverage TikTok ads to capture attention, validate messaging, and scale winning creatives efficiently.
Meta Advertising (Facebook & Instagram)
Meta remains one of the most reliable platforms for consistent demand capture and retargeting. We manage Meta ad campaigns with a focus on structure, optimization, and data-driven scaling across Facebook and Instagram placements.
Why Businesses Choose Lorenzo Media Solutions
Paid advertising isn’t just about running ads — it’s about understanding the business behind them.
Businesses choose Lorenzo Media Solutions because:
We focus on performance, not surface-level metrics
We understand how TikTok and Meta work together in a growth strategy
We prioritize testing, iteration, and clarity over guesswork
We work directly with business owners, not layers of account managers
We treat ad spend like an investment, not an expense
Our approach is simple: clarity first, performance second, scale last.
Book a Strategy Call
If you’re considering paid advertising and want a clear, honest assessment of whether TikTok or Meta ads make sense for your business, the first step is a strategy call.
On this call, we’ll:
Review your business and current situation
Identify whether paid ads are a good fit
Outline a high-level direction tailored to your goals
No pressure. No generic pitches. Just clarity.
Paid Advertising Agency for Growing Businesses
We don’t guess. We analyze, test, and scale what works—every time.
TikTok, Meta, and Google
Campaign Strategy & Setup
Define campaign goals (traffic, conversions, lead generation, app installs, etc.) Build optimized campaign/ad group structures for easy scaling Select placements, bidding models, and ad delivery settings
Audience Development & Targeting Research and set up custom audiences (website visitors, customer lists, engaged users) Create lookalike audiences to expand reach Test and refine interest-based and behavioral targeting Manage geo, age, and demographic targeting
Pixel & Conversion Tracking
Install and configure Pixel Set up and test standard/custom events (Add to Cart, Purchase, Lead, etc.) Troubleshoot attribution and tracking issues Ensure accurate reporting across Ads Manager and your CRM/eCommerce platform
Ongoing Optimization & Testing
A/B testing of audience segments, CTAs, formats (Spark Ads, lead forms, etc.) Pause underperforming ad sets and scale winning ones Adjust bids and budgets based on ROAS, CPA, and CTR Implement data-driven decisions to continuously improve results
Budget Management & Scaling
Set and monitor campaign budgets to maximize ROI Gradual scaling of successful campaigns without disrupting performance Reallocation of spend to high-performing audiences and placements
Biweekly Reporting, Analytics & Insights Track performance metrics (CPM, CTR, CPC, CPA, ROAS) Provide regular reports with clear insights and recommendations Deliver actionable next steps to keep campaigns profitable and efficient
Complete Competitor Analysis
Report analyzing weaknesses/strengths of your top 5 competitors (including their running meta ads and socials, landing pages, and customer reviews)
Compliance & Best Practices
Ensure all campaigns meet ad guidelines, and that policies minimize risk of ad disapprovals or account restrictions. Stay updated on Facebook, Instagram, and TikTok’s evolving platform features and algorithm updates
We don’t just run ads. We build the systems and funnels that make them profitable.
Email Marketing
Strategic Campaign Planning
Crafted and tailored email campaign strategy that aligns with your promotions, seasonal opportunities, product availability, and brand messaging to ensure consistent and impactful communication with your audience.
Compelling Content & Design
Engaging copy and specialty curated creative assets, including custom graphics, to produce emails that reflect your personal brand and inspire action.
Consistent Campaign Execution
Each week, one personally designed high-quality email will be deployed that follows our strategic plan and drives measurable results.
Audience Growth & Segmentation
Tailored and customized strategies to grow your subscriber base while building and refining audience segments, ensuring campaigns are highly targeted and effective.
Automation & Lifecycle Marketing Completely managed, optimized, and expanded automated flows (such as abandoned cart reminders and welcome series) that ensures every touchpoint maximizes customer retention and conversions.
Performance Optimization
Implementation of A/B testing across campaigns and flows to identify what resonates most with your audience and continuously improve performance.
Competitor & Market Insights
We monitor competitor email strategies and deliver insights, ensuring your brand stays ahead of industry trends and maintains a competitive edge.
Transparent Reporting & Next Steps
At the end of each month, a detailed performance report highlighting results, key learnings, and a clear action plan for the upcoming month will be provided.
The best ads don’t feel like ads. They feel like solutions at the perfect moment.
Contact us
At Lorenzo Media, we specialize in helping eCommerce brands grow through optimized advertising, high-converting funnels, and advanced marketing strategies. From driving traffic to boosting conversions, we focus on the processes that help your business grow, giving you the freedom to focus on your long-term vision.
Fill out the form to discuss how we can work together to achieve your marketing goals.